01
//who am i ?
01
//who am i ?
I'M BHANU CHANDRA KIRAN
I'M BHANU CHANDRA KIRAN
I'M BHANU CHANDRA KIRAN
& I ENGINEER THE LOGIC BEHIND THE INTERFACE.
& I ENGINEER THE LOGIC BEHIND THE INTERFACE.
& I ENGINEER THE LOGIC BEHIND THE INTERFACE.
I design digital products by thinking in systems - balancing user needs, business goals, and real-world constraints to create experiences that scale and endure.
I design digital products by thinking in systems - balancing user needs, business goals, and real-world constraints to create experiences that scale and endure.
I design digital products by thinking in systems - balancing user needs, business goals, and real-world constraints to create experiences that scale and endure.
02
//WHAT I DO CURRENTLY
02
//WHAT I DO CURRENTLY
CURRENT MISSION
CURRENT MISSION
I’m currently a product designer at Aniflixx, working across both consumer and B2B products. My focus spans the Aniflixx mobile app (B2C), OriginX (B2B), and the company’s website, branding, and marketing systems. In parallel, I’m volunteering with Women's Impact Alliance, redesigning their website to better support their mission and audience.
I’m currently a product designer at Aniflixx, working across both consumer and B2B products. My focus spans the Aniflixx mobile app (B2C), OriginX (B2B), and the company’s website, branding, and marketing systems. In parallel, I’m volunteering with Women's Impact Alliance, redesigning their website to better support their mission and audience.
I’m currently a product designer at Aniflixx, working across both consumer and B2B products. My focus spans the Aniflixx mobile app (B2C), OriginX (B2B), and the company’s website, branding, and marketing systems. In parallel, I’m volunteering with Women's Impact Alliance, redesigning their website to better support their mission and audience.
03
//BACKGROUND
03
//BACKGROUND
MY ORIGIN STORY
MY ORIGIN STORY
My career began in physical space. With a Bachelor of Architecture, I spent years studying how humans circulate through and inhabit structural environments. It taught me that design isn't about aesthetics, it's about how a system handles a human load.
I realized that the same systemic logic applies to the digital realm. I moved from designing buildings to designing scalable digital ecosystems. Currently, as an MS HCI student at Iowa State, I am formalizing that intuition into a rigorous, evidence-based methodology.
My career began in physical space. With a Bachelor of Architecture, I spent years studying how humans circulate through and inhabit structural environments. It taught me that design isn't about aesthetics, it's about how a system handles a human load.
I realized that the same systemic logic applies to the digital realm. I moved from designing buildings to designing scalable digital ecosystems. Currently, as an MS HCI student at Iowa State, I am formalizing that intuition into a rigorous, evidence-based methodology.
My career began in physical space. With a Bachelor of Architecture, I spent years studying how humans circulate through and inhabit structural environments. It taught me that design isn't about aesthetics, it's about how a system handles a human load.
I realized that the same systemic logic applies to the digital realm. I moved from designing buildings to designing scalable digital ecosystems. Currently, as an MS HCI student at Iowa State, I am formalizing that intuition into a rigorous, evidence-based methodology.
04
//DESIGN REASONING
04
//DESIGN REASONING
THE WAY I THINK
THE WAY I THINK
I ANALYZE
I ANALYZE
I ANALYZE
I start by understanding the problem space, user behavior, constraints, and context so decisions are grounded in evidence rather than assumptions.
I start by understanding the problem space, user behavior, constraints, and context so decisions are grounded in evidence rather than assumptions.
I start by understanding the problem space, user behavior, constraints, and context so decisions are grounded in evidence rather than assumptions.
I ADAPT
I ADAPT
I ADAPT
I adapt my approach based on the challenge, moving fluidly between exploration, prototyping, and system-level thinking as the product evolves.
I adapt my approach based on the challenge, moving fluidly between exploration, prototyping, and system-level thinking as the product evolves.
I adapt my approach based on the challenge, moving fluidly between exploration, prototyping, and system-level thinking as the product evolves.
I VALIDATE
I VALIDATE
I VALIDATE
I test ideas early and often, refining interactions until they work for users and align with business goals in the real world.
I test ideas early and often, refining interactions until they work for users and align with business goals in the real world.
I test ideas early and often, refining interactions until they work for users and align with business goals in the real world.
04
//EXPERIENCE
04
//EXPERIENCE
THE TRAINING ARC
THE TRAINING ARC
Founding Product Designer
Aniflixx
June 2025 - Present
• Own end-to-end product design across B2C and B2B platforms, aligning user needs with business roadmaps. • Led the Aniflixx mobile app from initial concept to a development-ready, high-fidelity MVP. • Architected a foundational design system to ensure interface consistency and scalability across all user flows
Founding Product Designer
Aniflixx
June 2025 - Present
• Own end-to-end product design across B2C and B2B platforms, aligning user needs with business roadmaps. • Led the Aniflixx mobile app from initial concept to a development-ready, high-fidelity MVP. • Architected a foundational design system to ensure interface consistency and scalability across all user flows
UI/UX Design Consultant
Women's Impact Alliance (NGO)
Jan 2026 – Present
• Leading an end-to-end website redesign to optimize information architecture and accessibility for a global audience. • Partnering with stakeholders to restructure content hierarchy and visual language for mission-driven engagement.
UI/UX Design Consultant
Women's Impact Alliance (NGO)
Jan 2026 – Present
• Leading an end-to-end website redesign to optimize information architecture and accessibility for a global audience. • Partnering with stakeholders to restructure content hierarchy and visual language for mission-driven engagement.
UX & Communications Specialist
Translational AI Center
Jan 2025 – Sep 2025
• Overhauled the center's website, translating complex AI research into accessible web content for diverse audiences. • Collaborated with PhD researchers to improve readability and research content clarity through UX writing.
UX & Communications Specialist
Translational AI Center
Jan 2025 – Sep 2025
• Overhauled the center's website, translating complex AI research into accessible web content for diverse audiences. • Collaborated with PhD researchers to improve readability and research content clarity through UX writing.
Multidisciplinary Designer
Freelance
Jan 2023 - Aug 2024
• Managed architecture projects from concept to completion, translating client needs into functional design solutions. • Developed cohesive brand identities and digital platforms that bridged the gap between print and online engagement.
Multidisciplinary Designer
Freelance
Jan 2023 - Aug 2024
• Managed architecture projects from concept to completion, translating client needs into functional design solutions. • Developed cohesive brand identities and digital platforms that bridged the gap between print and online engagement.
ARCHITECTURAL INTERN
EVODE STUDIOS
AUG 2022 - DEC 2022
• Collaborated in a multidisciplinary team to produce design deliverables for architectural projects using AutoCAD and SketchUp. • Contributed to a government-led design competition by translating stakeholder requirements into sustainable solutions.
ARCHITECTURAL INTERN
EVODE STUDIOS
AUG 2022 - DEC 2022
• Collaborated in a multidisciplinary team to produce design deliverables for architectural projects using AutoCAD and SketchUp. • Contributed to a government-led design competition by translating stakeholder requirements into sustainable solutions.
URBAN DESIGN RESEARCHER
JINDAL SCHOOL OF DESIGN & ARCHITECTURE
FEB 2021 - MAY 2021
• Conducted user-centered research on urban mobility, using on-site observations to analyze physical transport navigation. • Proposed spatial journey maps and conceptual models to improve pedestrian flow and vehicle circulation.
URBAN DESIGN RESEARCHER
JINDAL SCHOOL OF DESIGN & ARCHITECTURE
FEB 2021 - MAY 2021
• Conducted user-centered research on urban mobility, using on-site observations to analyze physical transport navigation. • Proposed spatial journey maps and conceptual models to improve pedestrian flow and vehicle circulation.
SERVICE DESIGN INTERN
PRAJNA FOUNDATION (NGO)
FEB 2019 - JUN 2019
• Conducted ethnographic research and stakeholder interviews to design multi-use spaces for a women's empowerment center. • Prototyped user-centric objects and light displays to enhance the educational environment for children.
SERVICE DESIGN INTERN
PRAJNA FOUNDATION (NGO)
FEB 2019 - JUN 2019
• Conducted ethnographic research and stakeholder interviews to design multi-use spaces for a women's empowerment center. • Prototyped user-centric objects and light displays to enhance the educational environment for children.
05
//SKILLS & TOOLKIT
05
//SKILLS & TOOLKIT
my arsenal
my arsenal
PRODUCT & UX
PRODUCT & UX
End-to-end product design focused on clarity, scale, and real-world constraints.
End-to-end product design focused on clarity, scale, and real-world constraints.
End-to-end product design focused on clarity, scale, and real-world constraints.
Web App Design
UX Design
UI Design
Product Design
Interaction Design
User Flows
Wireframing
High-Fidelity Prototyping
Responsive Design
Mobile App Design
RESEARCH & STRATEGY
RESEARCH & STRATEGY
Grounding decisions in evidence, context, and system-level thinking.
Grounding decisions in evidence, context, and system-level thinking.
Grounding decisions in evidence, context, and system-level thinking.
UX Strategy
User Research
Quantitative Research
Qualitative Research
Usability Testing
Information Synthesis
Personas
Journey Mapping
Problem Framing
SYSTEMS & VISUAL DESIGN
SYSTEMS & VISUAL DESIGN
Designing consistency across products, platforms and teams.
Designing consistency across products, platforms and teams.
Designing consistency across products, platforms and teams.
Brand Design
Design Systems
Service Design
Component Libraries
Visual Design
Typography
Layout Systems
Accessibility (WCAG)
Design Tokens
06
//connect
06
//connect
Let's talk!
Let's talk!
I’m open to full-time roles, freelance work, and thoughtful collaborations.
If you’re building a product, shaping a team, or exploring an idea,
I’m always open to a conversation.
I’m open to full-time roles, freelance work, and thoughtful collaborations.
If you’re building a product, shaping a team, or exploring an idea, I’m always open to a conversation.
linkedin :
linkedin.com/in/bhanuchandrakiran
linkedin.com/in/bhanuchandrakiran